Why proactive call monitoring protects your business

Proactive monitoring is vital for a business. Don't turn your greatest asset, your customers, into crash-test dummies!
On Thursday 01 August 2019 by Josh O'Farrell


If you don't have a proactive approach to network monitoring, then there is a good chance you are using your customers like crash test dummies. A business that does this depends on the customer to give feedback to problems that may arise with the company, such as an unstable network connection or bad audio quality. 


But, sometimes the business may not always get the necessary feedback, with customers deciding to abandon them and go to another vendor directly instead. Dissatisfied customers, who don't offer critical feedback, are a business risk as they share their frustration with others, affecting the image of your services with other potential customers. 


The Spearline platform proactively monitors, measures, benchmarks audio channel performance, and, with repeated testing, spots where there are variations over time.


An unreliable pro-growth strategy 


Reactively monitoring customers on the network is more of a risk than a benefit. Yes, it is vital to receive customer feedback, listening to their queries, and responding to their needs. But, just relying on that is a high-risk danger for your business. You can easily waste time going back and fixing the issue, meanwhile, your customers have moved on to competitors. Your business takes the chance of losing customers' loyalty and faith.


Proactively dealing with the problem before it arises is always better than reacting to disgruntled customers. Why take the risk of damaging customer satisfaction when you can resolve it before they even know?  Proactive monitoring removes this risk, minimizing widespread customer impact swiftly and efficiently, thus protecting the business’ brand.

What exactly is proactive monitoring?


Proactive monitoring means your business is searching nonstop for signs that indicate a problem is about to occur. Monitoring systems are put in place so that management will know what is going on in the company at all times, correcting minor issues before they become more significant problems, further focusing on success. Not only does proactive monitoring deal with the problems before they happen, but it also reduces the time needed to troubleshoot issues.  


Spearline helps you to proactively monitor telephone audio connections, improving performance on a day-to-day basis, and resolving any problems before they arise, allowing your business to strive forward, maintain a healthy and satisfying relationship with your customers.

What Spearline offers you


Spearline allows businesses to know about any issues and respond instantly before a widespread customer impact. Providing a flexible dashboard with a user-friendly interface, managing and performing verification on your business telephone numbers, scheduling tests, and generating proactive alerts when any issue is identified. 


If your network suffers an issue when your team is out of office, the Spearline 24/7 support team monitors and verifies anything that may arise, resolving the problem in real-time, ensuring minimal disruption to your business and, most importantly, keeping your customers happy. 


Spearline can give you the crucial insights you need not only to proactively manage your network, but also to accelerate improvements in your customer experience.


If you are new to Spearline and would like to find out more about how you can benefit from our worldwide network of servers and carriers to replicate your customers' experience from start to finish, please drop us a line. 


About us

Spearline is a technology company that proactively tests toll, toll-free and premium-rate numbers for audio quality and connectivity globally. We support business sectors, such as contact centers, conferencing services, and other applications, in successfully connecting with their customers. If you are interested in benefiting from our platform, please get in touch with us.


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